Inside the AdvisorShares Advisor Center

We built the AdvisorShares Advisor Center to be a centralized hub for the modern financial advisor. Whether you need real-time market commentary, deep-dive portfolio insights, or ready-to-use client resources, we’ve put everything in one place to save you time and streamline your workflow.

Here is how you can leverage the Advisor Center to elevate your practice:

Daily Alpha at 12:00 PM: The AlphaNooner

The most unique feature of the Advisor Center is the AlphaNooner. Every weekday at 12:00 PM ET, AdvisorShares hosts live strategy deep-dives with portfolio managers and thematic experts.

• The Value Add: Instead of reading a month-old whitepaper, you get real-time context on market volatility, policy shifts (like cannabis reform or market movement), and tactical positioning. It’s an easy way to “out-inform” the competition without doing the legwork yourself.

Research for "Hard-to-Analyze" Themes

Many advisors avoid high-growth, disruptive themes (like cannabis, psychedelics, or HVAC technology) because the due diligence is too time-consuming. Through the Featured Content and Alpha Insights blog, AdvisorShares provides the "why" behind the "what."

• The Application: Use these insights to build "Satellite" holdings that complement a core index strategy. It allows you to offer clients exposure to innovative sectors with the confidence of institutional-grade research backing your conviction.

Client-Ready Communication Tools

In a volatile market, your most important job is behavioral coaching. The Advisor Center provides Quarterly Portfolio Commentaries and Fact Sheets that translate complex active strategies into clear, "client-friendly" narratives.

• The Efficiency: Don't waste time drafting market updates. Use the Advisor Center’s reports to explain risk metrics, performance drivers, and holdings to your clients, allowing you to spend more time on relationship management and less on content creation.

Direct Access to Investment Consultants

The Advisor Center isn't just a digital archive; it’s a gateway to human expertise. You can schedule calls with Investment Consultants for personalized strategy reviews or custom reports.

• The Edge: Think of this team as an extension of your own investment committee. Whether you need a deep dive into float shrink or a tactical defensive strategy, you have a direct line to the people with needed  expertise.

The Bottom Line

Our goal is to back your expertise with actionable intelligence so you can lead more confident, timely conversations with your clients.

To check out the AdvisorShares Advisor Center, CLICK HERE >